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Marlboro Man's Unlikely Predecessor Was the Marlboro Woman in Ads Business Insider Marlboro cigarettes ad (1970) : r 1970s Created in 1954 by advertising executive Leo Burnett for Philip Morris's Marlboro cigarettes. Originally, Marlboro was marketed as a cigarette for women with the slogan Mild as May. The Marlboro Man campaign The Most Iconic Rebrand in History (Marlboro) Marlboro cigarettes name origin of the brand High Names agency
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