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Marlboro Is Still The Man At Altria Marlboro's story is one of the most remarkable brand transformations in marketing history. Originally launched as a cigarette targeted toward women, Marlboro struggled to gain traction and held only a tiny share Marlboro Red, Marlboro Gold and Marlboro Menthol cigarette brands manufactured by Philip Morris (Altria) photographed in Washington, DC, on April 29, 2013. Photo Credit: Kristoffer Tripplaar Sipa USA Stock Photo Alamy Why Marlboro Maker Bet on Juul, the Vaping Upstart Aiming to Kill Cigarettes WSJ Marlboro maker Altria 3Q profit falls on charges San Diego Union Tribune

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