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Torches of Freedom: How Tobacco Companies Seduced Women by Carlyn Beccia History of Women Medium Torches of Freedom' campaign scoonan OPINION: What public relations really means Annenberg Media Torches of Freedom: How the world's first PR campaign came to be YourStory In 1929, at the height of the women's rights movement in the United States, a group of young women marched in New York's Easter Parade and lit cigarettes in public. Newspapers described
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