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T Zone img2906 Selling a Lifestyle: Men, Women, and Gender in Cigarette Advertising Yale University Library Online Exhibitions How tobacco companies hooked women by feminizing cigarettes Cigarette ads from the 20th century CNN 1940's Vintage Smoking Press Poster Advertisement In 1946, the RJ Reynolds Tobacco Company launched a major new advertising campaign for Camels. Working to establish dominance in a highly competitive market, Reynolds centred
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