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It really just depends on the company

Some smokers may prefer the familiarity of standard premium brands, while others appreciate the subtleties and refinement of expensive cigarettes

This means that a consumer does not directly pay the tax, but the burden initially falls on the producer, who, by including it in the product's price, passes the tax on to the consumer

16 Ads for smokeless tobacco frequently depict rugged "manly" images of cowboys, hunters and race car drivers that are carefully placed in the media and retail outlets most likely to reach rural audiences

This is like the car era when a big gas tank doesnt mean it can go far