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Personalized Camel Cigarette Boxes Order Now JTI trots out new pack design for Camel cigarettes Product News Convenience Store Launched in 1988 by R.J. Reynolds, the Joe Camel campaign reimagined the Camel cigarette brand with a bold, streetwise mascot, a slick, sunglasses wearing camel inspired by a 1970s French design. Designed to Camel Cigarettes, R. J. Reynolds Tobacco Company, Winston Salem, North Carolina National Museum of American History Camel Redesigned DIELINE

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