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[4] Writing in the Journal of Consumer Research , Beverland et al

They are designed to provide a cigarette-style experience without the addictive substances found in traditional cigarettes

The carbon filter chemically attracts the unwanted elements and traps them in interior pores (absorption) or on its textured surface (adsorption)

Creative cigarette box designs and customization are crucial for effective brand differentiation, as they enhance emotional appeal and cater to various market segments, all while incorporating style and aesthetic appeal

This creates the perception of vaping nicotine as an effective coping mechanism