Surreal Silk Cut Cigarette ads UK cigarette advertisements in the 1980s and 90s, in particular the brands Silk Cut (with ads designed by Saatchi and Saatchi) and Benson & Hedges (with ads designed by Collett Dickinson Pearce), were some of the most sublime, surreal, mysterious and beautiful ads ever produced, precisely because British law prevented cigarette ads from associating cigarettes with status, youth, coolness or sexual attractiveness
Chinese cigarettes are popular for several reasons
They can look like candy or small mints and are marketed in a variety of flavors
"Both partial and full implementation of the display ban were followed by statistically significant reductions in youth smoking susceptibility and noticing cigarettes at point-of-sale." Among their findings, they discovered that: The "smoking susceptibility" of children who had never smoked decreased from 28% pre-ban to 18% post-ban A total of 81% of those interviewed noticed cigarettes at point-of-sale before the law came into force, compared to 28% afterwards The average number of cigarette brands recalled by the children declined from 0.97 to 0.69 After the ban was fully implemented, 90% of those who have never smoked supported the display ban It made cigarettes seem unappealing, according to 77% of those interviewed And 87% said it made smoking seem unacceptable What's the reaction to the findings
View full details Available in Brass, Gold, Gunmetal or Silver finishes Holds 16 Cigarettes Carved Design on both Sides Fits Up to King Size 84mm Length Elastic
