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Rivkin Steve - Differentiate Or Die Survival In Our Era Of Killer Competition - Hardcover General Merchandise Title: Psychodynamic Self Psychology InBinding: Hardcover Description: Announcing an update of one of the best marketing books of all time. Differentiation has become a very big word in business thanks in great part to Differentiate or Die. It has been called one of the best marketing books of all time. Title: Differentiate Or Die Survival In Our Era Of Killer Competition Author(s): Rivkin Steve Publisher: John Wiley & Sons Inc Barcode: 9780470223390 Pages: 272 Pages, Charts: 3 B&W, 0